The "Bring Your Own Devices" trend has a dual-personality problem on its hands.
How can corporate data and personal data exist on a single smartphone? Companies don't want their deep secrets to get out, while employees don't want to be told how to use their precious mobile gadgets that they bought with their own money.
It's a problem that has stumped the BYOD crowd.
"Companies don't trust that information is contained properly" on a BYOD smartphone, says Nanci Churchill, vice president of operations at Mobi Wireless Management, a software and services provider helping companies navigate mobile adoption.